All About Denim

It’s time to talk denim. When it comes to buying jeans, this is one occasion where it’s best to forget what style is most on-trend and choose a cut that best compliments your body shape, and ensure the fit is just right for you.

All About Denim

BOOTCUT AND WIDE LEG styles are brilliant at balancing out proportions if you have wonderful but wider hips, or a curvaceous derriere. Wear these best with heels or platform soles.

SKINNIES are no longer just for the tall and thin – this style suits everyone this season if teamed with comfy flats and loose, layered tops and open jackets.

STRAIGHT AND SLIM LEG styles elongate your overall silhouette, so they’re perfect if you are Petite or simply want to give the illusion of lusciously long legs. If you’re not super-slim yourself, you may also feel more comfortable opting for a pair with a stretch denim fabric. These style jeans are so versatile and can be worn day or night, with absolutely any type of top or footwear you desire.

ROLL UPS are still a perfect casual choice for soaking up the sun this summer – best worn with patterned summer tunic tops or fitted vests and ballet pumps or neutral heels.

And the new ‘it’ trouser that dominated the catwalks and that’s sweeping through the celebrity world right now are ‘JEGGINGS’. They have the comfort of leggings with all the style credentials of skinny jeans. Follow Beyoncé and get crazy in love with them too!

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